7 Things To Know About the New WhatsApp Small & Medium Business App

WhatsApp is currently working on a new app called "WhatsApp Small and Medium Business App" that is meant for business owners. The app will be available for Android, iOS and Windows Phone platforms.

So if you are a business owner or otherwise, the app need to be installed on your smartphone for you to benefit from all business features that WhatsApp has been working on all these while. Interestingly, this app can be used simultaneously with the regular whatsapp application on your phone. That is, you can run both apps on same device. Meanwhile, checkout the most important things you need to know about the new app from WhatsApp according to WABetaInfo Tweet. Recall we recently discussed WhatsApp verified business accounts


1. Both apps will be able to run on the same smartphone without any interference

2. Messages will be structured: A structured message is an advanced type of message that contains a lot of information, including text, image, action items, and the translation of the message

3. When a business installs the app the first time, it will have to accept new WhatsApp TOS (Terms of Service) and the Privacy Policy in order to use the app.

4. WhatsApp has a business account, that’s called Public Service Announcement, where you will receive communications.

5. Two types of business account will exist, Verified and Unverified Business Account.
Verified Business: its name is directly verified by WhatsApp. When a business is verified, you will see a green badge next to its name.

Unverified Business: it can use all business features, but its name hasn’t been verified by WhatsApp yet. In this case, WhatsApp will indicate to users who it may be.

6. A business has to also insert its website and email address in its info, in order to have a very detailed profile that users can view.

7. Your business WhatsApp will contain detailed statistics since they have installed WhatsApp, for example how many sent messages have been read and successfully delivered.

The small and medium WhatsApp business app will be launched soon. Keep in touch for latest updates.


  1. This particular app is gonna be very useful to us that are into one kind of business or another.

    Waiting patiently for it to be officially made public.

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